Recently I decided to check out Joe Polish’s Genius Network Convention in Phoenix and it was like no other event I have ever attended. I came in expecting to hear about marketing and meet other folks in the marketing field, but I quickly realized that it was about much more than marketing. Let me give you an example. In the span of a couple hours the speakers included a former FBI negotiator, a relationship expert, a breakup expert and an addiction specialist.
I quickly realized that the Genius Network Convention is a lot more about personal development. Like I said, I was not expecting this, and shortly into day 1 I thought to myself; well, I don’t need to negotiate a hostage crisis and I have no plans to breakup with anyone, so why am I here?
But the more I listened the more I realized why the Genius Network is as popular as it is. They teach people using the best possible teaching method, stories. I’ll admit, I got caught up and was even becoming excited to see who the next speaker would be. I had several ah-ha moments that I plan on taking back with me and rolling out to my team.
By the end of the three days realized that I didn’t get what I was expecting and sometimes that’s just what I need.
And before you ask, yes we can have lunch together at the next Genius Network event.
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